If visuals and photography are your strength, Instagram is the app for you. We’re sure most of you are using it already but here’s a few ideas to help you get started and ensure that you are making the most of the social media platform. If you’re brand new to the scene get started by downloading the app here and check out our post on choosing a suitable username here.
Updating your Profile.
Firstly, you want a profile picture that is instantly identifiable so choose your blogging portrait or associated imagery. You can import this from your Facebook or Twitter profile or upload directly from your phone. The optimum image size is 150 x150 pixels but don’t forget it crops to a circle so make sure it’s not too much of a close-up shot. When it comes to words, Instagram allows you to fill out a 150 character bio about yourself. Be clear and concise about what you do and entice those potential followers in. Make sure your profile includes a great description of your blog and your website address. You may also like to add your location somewhere in that bio so that you are more personable to your readers and brands know where you are based for events.
Setting yourself up for social sharing.
Integrate your Instagram with your other social channels so that you can share seamlessly across them all. This feature also lets Instagram know what to change your username to should someone share an Instagram picture to Twitter.
To set this up you need to click the gear icon in the top right hand corner and under settings you’ll find Linked Accounts, where you can login to all your other social platforms. Once you integrate with Facebook you can choose whether you’d like to share your Instagram photos on your personal timeline or on a page that you manage.
Linking your accounts.
Manage any other Instagram accounts? Instagram have handily updated their settings so that you can now switch between accounts with ease and there’s now no need to logout (hooray!) To do this just click on the gear icon and choose Add Account where you can login to your other profiles for easy switching.
Commenting & Liking.
Engage with your Instagram community and make new friends. Answer all the comments on your posts and get used to regularly commenting back on other members’ images. Discover people that may be relevant to your interests via the explore option and let them know what you think of their grams – you never know who you might end up chatting to. Your comments will then be visible to other users who may just find that they like your feed and want to chat too.
Of course filters are down to your own personal taste so play around with these and use apps like Squarelovin to analyse which works best. Apps like VSCO are also great for more in-depth editing with a professional outcome. Try and keep everything coherent on your feed – this article by Sara of Me & Orla explains how to do things perfectly.
Using hashtags is a great way for more people to find your feed and relevant imagery. Do bear in mind that they can come across as a little spammy so always stay relevant to the content you are posting. Instagram has some great tips on being specific, relevant and observant but we’d advise taking a look at your community and find out what they are championing. Some of our current favourites are: #aminimalminute, #stylemycoffee and #prettydoortraits. You can also use #WeBlogDesign to be featured on our own feed and homepage!
Repostapp is a great app which allows you to “regram” photos of your choice whilst correctly crediting the original photographer. You should always try and include their username in the comment too so that your followers can easily get to their account. Remember to #createorcredit and treat others on the platform as you’d wish to be treated.